Style Update: Utilitarian Outerwear

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Despite Mother Nature’s attempts to prove that it’s a bad idea, enjoying the outdoors remains an obsession for countless lads. She huffs and puffs, but she can’t blow you back inside.

The problem is that while your closet sports a number of coats for work, hitting the bar, and rooting for your favorite team, it lacks the same depth for stylish, utilitarian outerwear. If you want an impractical solution, haul around three coats and jackets wherever you go. Or pass the wheel to LAD, for a line of outerwear that’s guaranteed to keep your style on fire.

Your First Impression Jacket

That cutie you’ve been messaging finally decided to reply, and low and behold, you’ve got yourself committed to an impromptu afternoon hike. You could throw on that fleece from college or layer up behind a wall of wool. But if you want your first impression to be one of manly distinction, pull life/after/denim’s Whistler Puffer Jacket out of your closet.  This jacket will puff up your style without the exaggerated mylar-balloon effect of puffer jackets past (I’m looking at you, Missy Elliot); and the Primaloft gold insulation and ribbed collar and cuffs will keep you cozy and focussed on the good times.

Josh Rubin