Finding Inspiration in the Aurora Borealis


For this year's holiday collection, we turned to the great white north, drawing inspiration from the stunning beauty of the Aurora Borealis (aka the Northern Lights).

The Aurora Borealis occurs when charged sun particles interact with elements in the Earth’s atmosphere and release light. Most commonly, the auroral color will appear as a pale green. Rare all-red auroras are caused by high-altitude oxygen, roughly 200 miles high. If the aurora appears blue, that’s thanks to nitrogen in the atmosphere.

The awe-inspiring curtain of multicolored lights is featured atop many a bucket list, but your experience with the Northern Lights may go only as far as the lyrics to the Phish song “Farmhouse.” So how does one find the beautiful lightshow IRL? Unfortunately, there’s no open-air stadium with reclining seats to give you a prime spot for viewing.

While Scientists have discovered that Aurora activity is cyclical every eleven years, with the next peak coming in 2024 but with some planning and some luck, you don’t have to wait six years to seethe beautiful greens and reds filling the night sky. Here are some tips to help you get there...

Josh Rubin